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Circa 1939-1941: Interestingly the decal "American Chintz" was originally an all over pattern that was used by Woolworth's on the plates, platters, teacup, sugar and creamer and sauceboat. Only carried for a year, American Chintz was quickly discontinued and then Homer Laughlin cut up the decal sheets into smaller sprigs and used them on Kitchen Kraft pieces with the red stripes for added decoration on mixing bowls, casseroles and the pie plate.